Blog

What is Webflow & How to Use It To Create Landing Pages

Landing pages play a pivotal role in turning visitors into leads, subscribers, or customers. A well-designed landing page can make or break a campaign, as its layout, content, and overall appeal have a direct impact on conversion rates.  Webflow is a visual website builder known for its user-friendly design and functionality, offering marketers […]

Are Stock Images Hurting Your Brand?

It’s hard to avoid stock images. Even if your business has a bank of original photos, you’re likely to turn to stock for a relevant article feature image, display ad asset or organic social post. But it seems they’re increasingly putting users off. Have you ever seen the same royalty-free image you used last month […]

Our Website Accessibility Audit Guide for Beginners

Imagine everyone having equal access to information online. That’s the power of website accessibility! It ensures your website is usable by everyone, including those with disabilities. Accessibility audits are more than just doing the right thing. They unlock benefits like reaching a broader audience (think millions of potential customers!), improving user experience for everyone, […]

Best Black Friday Websites: 5 Steps To Make Your Site Epic

As the digital landscape continues to change the way consumers shop, the significance of online events like Black Friday has increased. The shift from bustling storefronts to virtual storefronts is more evident than ever, making it imperative for online businesses to master the art of Black Friday preparation and optimization. But before we dive […]

Top 5 Benefits of Accelerated Mobile Pages (AMP)

What is AMP? Accelerated Mobile Pages (we’ll call it AMP from now on) is a global initiative with one major goal; faster mobile websites. This new project brings a new coding language (AMP HTML) to the table which works by restricting code to increase loading speed and reliability. At the time of writing, the project […]

How to Rigorously Test Your Site Before It Goes Live

A lot of effort goes into creating a new website whether it’s the design, content and user experience. So when it finally goes live to the world, you want to make sure that the user’s first impression is a good one and makes them feel warm and gooey inside. With this in mind, we give […]

Responsive Web Design, Dedicated Mobile Site or Mobile App – How to Choose?

More than ever people are accessing content on the move, with mobile devices fast becoming our primary way of accessing information. If you want people to buy your products, use your service, locate you or contact you, a mobile optimized website has arguably become the best tool available. But there’s still a debate that many […]

10 Key Website Design Principles (infographic)

An effective website shares common goals with its users – and makes it simple for those goals to be achieved. (Possible goals include a sale, a donation, or simply the delivery of information). The goal is what the user wants and it’s the reason for the website’s existence. Good website design transforms the user experience […]