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Web Analytics and Data Services
Find opportunities and enable innovation with accurate insights from our team
As one of London’s oldest digital marketing agencies, we know all too well how data can impact your business.
Our Web Analytics and Data services make your PPC advertising more efficient, cost-effective, and profitable. We can even help you increase your website’s conversion rate with our detailed data-driven growth plans.
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Clients we’ve worked with
How we work
1. Discovery
2. GA & GTM Set Up
3. Data Analysis & Support
4. Reporting
What our clients say
Read the latest feedback from our partners
‘They were organized and focused but still very human. Getting all these elements together and up and running at the right time can be complicated, but together we pulled it off and delivered on time.’
– David McGranaghan, Co-founder & Director @ McMiller Games
‘The team was both cohesive and incredibly capable – willing to flow with our limitations and lack of understanding, which ensured we hit our targets and goals. This relationship has been pivotal in ensuring Atlas’s future.’
– Gregory French, CEO @ Atlas Accessories
‘Digivate has performed really well. We have a constant influx of people coming to the website through our ads, and we’re really happy with that.’
– Dr. Anthony Lam, Orthodontic Specialist @ Orthodontic Gallery
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Meet our Data & Analytics expert, Tudor
‘Data-driven insights are key to digital success. ’
‘With precise tracking, we turn data into strategies that drive growth and uncover new opportunities.’
– Tudor Cioaba, Data & CRO Specialist, 5+ years experience
Our Analytics Services:
- Google Analytics Setup and Management
- Google Analytics Audits
- Google Tag Manager Setup and Management
- Enhanced Ecommerce Tracking
- Content Measurement
- Advanced Event Tracking
- Call Tracking
- Dashboards and Reporting
- Attribution Modelling
- Behavioural Analysis
- Customer Insights
- Google Tag Manager Set Up
- Facebook Pixel Set Up
- GA4 Set Up
We are a Google Analytics Certified team who believe that data should fuel every decision a business makes. We are fully committed to giving your business every last drop of qualitative information possible so you can make meaningful decisions with long-lasting benefits.
Outcome-focused data analysis
The biggest benefit of web analytics and data services is predictive decision making. By analysing data and previous user behaviour on your website, we can forecast your future performance and set up appropriate strategies across your owned and paid marketing channels to grow your business.
Without data, your digital marketing efforts are just shots in the dark.
Want to turn your data into a digital marketing tool?
Tell us what you want from your analytics
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Web Analytics & Data Services FAQs
What is included in your web analytics and data services?
Our web analytics services include setting up, monitoring, and reporting on key performance metrics such as traffic sources, user behaviour, conversion rates, and site performance. We offer advanced data analysis, custom dashboards, and insights to help your team make informed marketing decisions.
Can you implement the required changes based on the data insights?
Many clients choose to combine our web analytics services with PPC, Content Marketing and CRO (Conversion Rate Optimisation) services. Our data specialist works closely with our marketing teams to optimise your campaigns as quickly as possible.
Why is web analytics important for my business?
Web analytics helps you understand how users interact with your website, which marketing channels are most effective, and where you can make improvements. By analysing this data, you can optimise user experience, increase conversions, and improve your overall marketing strategy.
What analytics platforms do you support?
We work with a range of analytics platforms, including Google Analytics, Google Tag Manager, and custom analytics solutions. We can also integrate analytics with tools like HubSpot, CRM systems, and eCommerce platforms to track performance across multiple channels.
How do you use data to improve website performance?
We analyse user behaviour, traffic sources, and on-site engagement to identify areas for improvement, such as page load speeds, conversion funnel optimisation, and content performance. We provide actionable insights to enhance your site’s performance and user experience.
What does attribution modelling mean?
Attribution modelling is the process of identifying which marketing channels and touchpoints contribute most to a conversion or sale. By using attribution modelling, we help you understand how different parts of your marketing strategy impact user behaviour and conversion rates, so you can allocate your budget effectively and boost your ROI (Return On Investment).
Digital Marketing Analytics Services that Support Your Business
Don’t work for your data. Get your data working for you. We provide clear and actionable data to drive performance for your business.
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