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How we do YouTube Ads differently

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1. Discovery

We check out your current digital marketing strategy

By looking at your past data, we identify opportunities and things to avoid. We’ll get to know your team, your business and your customers, ready to smash your paid YouTube strategy.

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2. Competitor Analysis

We get insights from your competition and explore the market

Our PPC experts will do comprehensive research with a little help from our data guy, Barry. This helps us set up advanced targeting and prepare for success.

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3. Strategise

Then we work on your campaign strategy

Thorough keyword research, careful ad copy creation and as much support as you’d like with your ad creatives. We work with user psychology insights to refine every touchpoint.

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4. Launch

Let’s get your brand in front of relevant, eager YouTube users

After a final check that your tracking is set up correctly, we’ll set the campaign in motion. The team will immediately start monitoring your KPIs (Key Performance Indicators).

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5. Campaign Optimisation

We adjust your campaigns as we go to get the best results

We’ll keep track of your watch rates, clicks and conversions and update the targeting and bidding to improve your performance. If we haven’t done so already, we’ll probably set up some remarketing campaigns!

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6. Report

Our reporting is transparent and detailed

You’ll stay fully in the know. We change our strategies often to stay up to date with the latest YouTube features and algorithm updates. We’ll explain what we’re doing and how it will benefit your business.

What our clients say

Read the latest feedback from our partners:

*****

‘They were organized and focused but still very human. Getting all these elements together and up and running at the right time can be complicated, but together we pulled it off and delivered on time.’

– David McGranaghan, Co-founder & Director @ McMiller Games

*****

‘Digivate has performed really well. We have a constant influx of people coming to the website through our ads, and we’re really happy with that.’

– Dr. Anthony Lam, Orthodontic Specialist @ Orthodontic Gallery

*****

‘The team was both cohesive and incredibly capable – willing to flow with our limitations and lack of understanding, which ensured we hit our targets and goals. This relationship has been pivotal in ensuring Atlas’s future.’

– Gregory French, CEO @ Atlas Accessories

Meet Our YouTube Ads Promotion Team

‘We believe in continuous innovation.’

‘That means making the most of YouTube’s latest features and ad formats. Once we’ve created the ads, we carry out A/B testing to ensure you get the best results.’

 – Milena Morganti, Lead PPC Specialist, 10+ years experience

How do you make an ad unskippable?

By speaking to the right person with the right message at the right time. That’s where we come in.

We segment your audience strategically to make sure we’re meeting each of your buyers where they’re at. Our team will produce effective ad creatives that are aligned with your marketing objectives – with messaging specific to each target audience you wish to reach.

Don’t miss out on YouTube’s unique opportunities for your business

YouTube has an incredible reach across demographics, with 77% of Gen Z and Millennials and 73% of Boomers using the platform.

The UK has the most YouTube views per user in the world.

And 70% of YouTube viewers have made a purchase after seeing an ad on the platform. (Source: Google)

We offer YouTube Ads services tailored to your brand. Tell us what you need.

At Digivate, you’re not just another client. We get invested in your ad campaigns and work with you to get the best results. Let’s see what we can achieve!

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