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How we work
We invest a lot of time upfront getting to know your business. Your short & long term goals, your current activity, your unique proposition, your successes and your challenges.
Then we move on to your customers. We are specialists at finding out how and why people behave the way they do online. What matters to us is understanding your customers needs and motivations, how they interact with your brand online and calculating where we can find them.
We then build the perfect solution, whatever digital form it may come in.
We design banners, ads and web pages. We build digital brands and write value propositions. We optimise load speeds. We find tools and apps and write code that lets websites talk to databases. We research, test, measure and experiment.
All to make you stand out online.
What, why and how
Our three-pillar approach uses data, user psychology and technology at the heart of everything we plan, strategise and execute.
Data
Data tells us what users are doing. It powers our decisions. Without data, a digital marketer is powerless.
Data shows us how your website is performing, how your landing pages are converting, how your products are selling, where your blind spots and opportunities are, and guides us towards better performance every single day.
That’s why it’s always the first thing we ask for and the first thing we look for.
Don’t have strong data? No problem, we can set it up and start collecting it for you.
Got heaps of it? Amazing – we will clean it up and analyse it to find out exactly what is going on.
User Psychology
Our background in cognitive psychology, behavioral economics and visual perception gives us an unfair advantage over other approaches: It tells us why a campaign or website is performing the way it does.
We overlay our data findings with a psychology lens to find out what is causing trends, behaviour and triggers. We look at the big picture – who your customer is, why they need you, what their motivations are – and join it together with numbers so we can build a better strategy for your digital needs.
Technology
Tech enables us. It gives us the tools to be able to execute our vision.
Having a team of web devs in house means we can action stuff really fast and find solutions to problems that other agencies often can’t.
When you choose Digivate as your partner we won’t let your website be a blocker or limit your marketing in any way. There’s a way around everything, it’s just a matter of finding it. Or in our case, developing it.
Our technical expertise is how we build world-class websites, run scripts that optimise your ads, execute beautifully designed landing pages, integrate CRMs and migrate servers.
We talk the talk and walk the walk
Our knowledge is consultative and tactical. You need both to succeed online.
As Consultants
We look at the whole picture, all the data available, and speak with our clients about their goals, their challenges and their big, hairy audacious goals.
Our consultants build digital strategies and work as the first point of contact for all of our clients, meaning that our customers are always talking to the person who understands their challenges best.
As Tacticians
We know what is needed to execute the work and we understand the detail.
We understand limitations, practicalities and we ask the right questions.
Our team of specialists across all digital channels and technologies are some of the best in the industry – your work really is in safe hands.
You get a dedicated team
We work as an extension to your own team. We don’t have account managers or other intermediaries as we believe that it’s important you get to work directly with people who are responsible for growing your business.
Our clients get direct access to many digital marketing industry specialists at any time. An example client delivery team can include:
Project Manager
Digital Strategist
Developer
Designer
Copy Writer
Data Analyst
Conversion Optimiser
Paid Media Strategist
You will also receive auxiliary support from a dedicated team of superstar specialists, at any time.
SEO Specialist
Email Strategist
Social Specialist
Content Creator
UX & UI Designer
Security Specialist
How we work
The MIND approach
We’ve developed our own unique methodology and approach to Digital Marketing which you can read more about here.
How we work
Agile Methodology
Agile methodology is at the core of how we work at Digivate. If you’re interested in learning how we use Agile to deliver projects you can read about it here.
Ready to stand out online?
Let us help you reach your goals with the power of digital.
Get in touch today